Most people in your field stopped learning the day they got competent. They know just enough to do the job. Then they coast. Which means the bar is lower than you think. Here's what that means for you. If most people around you are not reading or researching and have stopped doing the work of actually knowing something, then knowing something is no longer common. It's rare.And rare is what gets rewarded. In your industry, in your city, most of the people you're competing against are consuming...